You can see you lost
Plenty of tools count how often a competitor gets named. Few show what the assistant read that made it pick them.
GEO for agencies
See why AI assistants recommend your client's competitors, and what to fix.
Verdict puts your clients' buyer questions to ChatGPT, Claude, Gemini, Grok, Perplexity and Google AI Overviews every week. You see who gets named instead, the pages each answer quoted, and a fix list ranked by what will change the answer.
14-day free trial after your demo. No card needed.
Checks answers fromChatGPTClaudeGeminiGrokPerplexityGoogle AI Overviews
Northwind CRMHealthy
northwindcrm.com · United States
AI visibility · last 30 days
38.2%+7.5 pts
Named in 73 of 192 answers from 6 assistants. 2nd of 5 tracked companies on share of voice, usually named second.
Share of AI answers to the tracked prompts that name this client. Change is against the previous period of the same length.
On each assistant
- ChatGPT50%+7 pts
- Perplexity47%+7 pts
- AI Overviews44%+8 pts
- Gemini39%+7 pts
- Claude36%+7 pts
- Grok28%+6 pts
Visibility over time
One line per assistant. Dashed markers are fixes marked done.
- ChatGPT
- Perplexity
- AI Overviews
- Gemini
- Claude
- Grok
What changed
What moved in the answers since the check before.
- New: Northwind CRM is now named by Claude and Gemini“best CRM for a small medical practice” · Sep 25, 2026
- New: CareLoop now ranks ahead of Northwind CRM on ChatGPT“HIPAA-compliant CRM with patient reminders” · Sep 25, 2026
- Northwind CRM moved up the answer on Perplexity“best HIPAA-compliant CRM” · Sep 18, 2026
What to do next
Most likely to get this client named more often.
Competitor ranking
Share of voice among tracked companies.
- 1CareLoop31.4%
- 2Northwind CRMClient27.2%
- 3MedDesk19.6%
- 4Clinicly12.9%
- 5Tendwell8.9%
Biggest movers
Prompts whose visibility changed most since the previous check.
- best CRM for a small medical practice+20.8 pts
- best HIPAA-compliant CRM+16.7 pts
- CRM for therapists+12.5 pts
- HIPAA-compliant CRM with patient reminders−8.3 pts
- CRM with a patient intake form+8.3 pts
The problem
Knowing you lost doesn't tell you why.
Buyers ask an AI assistant before they ask you. To change its answer you need to know what it read, which of that you can influence, and whether your changes worked.
Guessing is expensive
Another comparison page won't help if the answer was swayed by a review badge, a forum thread or a video.
Most of it isn't on the website
Assistants lean on review sites, Reddit, Wikipedia, YouTube and roundups. You don't own those pages, but you can change what they say.
Clients want proof
A screenshot of one ChatGPT answer proves nothing. A weekly trend across six assistants, with every fix marked on it, does.
The evidence
Every answer, traced back to what it read.
- Which assistant named whom, and in what position.
- Every page the answer quoted, and which company it backs.
- The fix that would change it, on the site or off it.
Tracked question
best HIPAA-compliant CRM
Named first instead: CareLoop
ChatGPT
#3
AI Overviews
#1
Page the answer quoted
g2.com
Quoted 4 times. Backs CareLoop, not your client.
Page the answer quoted
reddit.com
Two practitioner threads. Back CareLoop and MedDesk.
Page the answer quoted
northwindcrm.com
Your client's compliance page. Quoted once, and it backs them.
Share of voice
CareLoop38%
Your client27%
MedDesk19%
Next fix
Get your client reviewed on g2.com, and ask happy customers for fresh reviews
Off-site · high impact · 3 prompts
How it works
From a new client to a report that shows progress.
We set up your first client with you on the demo call. After that, checks run every week on their own.
01
Add a client
Their website, the competitors that matter, and the questions their buyers ask. Verdict suggests questions to start with.
02
We ask the assistants
Every question goes to six assistants each week, from the client's country. We record who's named, in what order, and which pages were quoted.
03
Work the fix list
Gaps become fixes, on the website and off it, worst first. Start one, mark it done, leave a note for the team.
04
Show the change
Visibility over time with a marker for every fix you shipped, and a report your client can open from a link.
Six assistants
ChatGPT, Claude, Gemini, Grok, Perplexity and Google AI Overviews, each with web search on.
The buyer's country
Checks run for the client's market, in 16 countries, so a London firm isn't judged on American answers.
Changes confirmed
Answers wobble from one asking to the next. We confirm a change before we report it, so alerts mean something.
Counted like a reader would
A company counts once per answer, at the position a reader first meets it.
Pricing
Priced per agency, not per client.
Every plan has all six assistants and every feature. Plans differ in how many clients and prompts you track.
Starter
$149a month
3 clients · 25 tracked prompts · 2 seats
Agency
Most agencies$399a month
15 clients · 150 tracked prompts · 5 seats
Scale
$999a month
50 clients · 500 tracked prompts · Unlimited seats
14-day free trial after your demo. No card needed. Two months free on annual plans.
FAQ
What people ask first.
What is GEO?
GEO, generative engine optimization, is the work of getting a brand named when people ask AI assistants for recommendations. It's SEO's sibling: instead of ranking a page in a list of links, you're trying to be one of the three or four names in the answer.
How long until a fix changes the answers?
Website changes usually show up within a few weeks. Anything that depends on other people, like reviews, forum threads and third-party articles, takes one to two months. Mark a fix done and the trend shows what happened after.
Is this only about my client's website?
No, and that's the point. AI answers lean on review sites, Reddit, YouTube, Wikipedia and industry roundups. Verdict separates what you can fix on the site from what lives elsewhere, because the second group often decides the answer.
Why weekly checks and not daily?
AI answers vary from one run to the next. A weekly check across six assistants, with every change confirmed before we report it, gives a steadier trend than a noisy daily one, and it's what keeps six assistants affordable on every plan.
Is there a free trial?
Yes, 14 days, no card. We set it up with you after the demo, with your first client and their questions. Fourteen days means two weekly checks, so you see a trend, not a single snapshot.
See where your clients stand in AI answers.
Bring one client and the questions their buyers ask. On a 30-minute call we'll show you what six AI assistants say about them, and what we'd fix first.